3820 Hearts and Arrows - Product and Packaging 2011
The packaging used, which recalls the travelling theme, is made up of industrial materials to respect the environment. Something precious that comes from far away. It reminisces the origin of diamonds, as if it has just come from a mine: with no filters, as “natural” as possible. A new way to communicate an important product in a new and ironic way.
PRODUCT DESIGN AND PACKAGING
Client: 3820 Hearts and Arrows
What: Product
Year: 2011
"The packaging used, which recalls the travelling theme, is made up of industrial materials to respect the environment. Something precious that comes from far away. It reminisces the origin of diamonds, as if it has just come from a mine: with no filters, as “natural” as possible. A new way to communicate an important product in a new and ironic way."
